Tourexpi
Accor, a world-leading hospitality group, today
announced the launch of HERA, Accor Travel Advisor Program – a new
worldwide loyalty and rewards program exclusively for travel advisors.
Available now at HERA.Accor.com,
the new program includes more brands, more features, and more capabilities
as well as an enhanced digital experience with easy and efficient online tools
for booking, tracking and reviewing activity.
Other key features of HERA include informative and
educational resources on Accor’s participating luxury and luxury lifestyle
brands and hotels – including those sitting within the global lifestyle
collective Ennismore. The new program generously rewards travel advisors for
bookings while allowing them to increase their productivity, performance, and
client satisfaction.
“We are beyond excited to introduce HERA, a
competitive and differentiated program that delivers the capabilities,
personalization and rewards that the travel advisor community both needs and
wants,” said Pascal Visintainer, Senior Vice President Global Sales,
Luxury & Lifestyle, Accor. “Our aim is to inspire loyalty among
leading travel professionals, by equipping them with all the resources they
need to seamlessly create bespoke luxury travel experiences for their clients
and granting them valuable Reward Points to use freely on their own time. With
easy-to-use tools for travel planning, an efficient booking system, and
plentiful rewards, we are confident that HERA, and therefore participating
hotels sitting within Accor’s Luxury & Lifestyle division, will be a top
choice of travel advisors around the globe.”
HERA takes Accor’s ability to support and recognize
travel agents up a notch and replaces the Group’s former Famous Agents program,
with all previous travel advisor data, history, and Reward Points seamlessly
migrated to the new platform. Using their personalized HERA member ID, travel
advisors will earn Reward Points with each room night booked. Reward Points are
easy to accumulate across a wide variety of booking channels - all Accor
booking channels, GDS and hotel direct - with each advisor’s activity and
history tracked in the My Points/My Bookings section of the HERA website.
Travel advisors can redeem their points year-round,
for their own travel bookings or for shopping purchases through a dedicated
online mall.
Some of the exclusive features of HERA
include:
·
Access to
270+ luxury and lifestyle hotels and resorts across 11 prestigious brands,
including Orient Express, Raffles, Fairmont, Sofitel, Sofitel
Legend, Emblems Collection, Banyan Tree, Faena, and
Ennismore’s SLS, SO/ and Delano.
·
Complete
booking history of a HERA advisor’s reservations made for their clients in
eligible Accor and Ennismore branded hotels and resorts
·
Enriched
hotel feature pages and informative fact sheets (i.e. Suites plan)
·
Bespoke
booking confirmations for easy delivery to clients
·
A dedicated
email HERA.members.ww@accor.com and
helpdesk team for travel advisor support
·
Direct
onsite contact details for hotel-level staff including HERA Champions
To enroll in Hera, accredited travel advisors are
invited to visit HERA.Accor.com
Image
Credit: © Accor
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